The NytLand project and the two new platforms have already yielded positive results.
For instance, all of Topdanmark’s customer data is now centralised. This allows for much better and far more personalised customer experiences when sales and service employees interact with clients. Moreover, it has become easier and quicker to offer customers new insurance products, pushing Topdanmark close to achieving a customer satisfaction rate of 70%.
Employees are also benefiting from the new platforms. Topdanmark has achieved a high employee satisfaction rate of 80% while also increasing efficiency.
Finally, the consolidation of multiple systems into one unified platform, covering aspects such as insurance policies, coverage, terms, and conditions, has reduced operating costs due to fewer systems needing maintenance.
According to Thomas Demant, there’s more to look forward to:
»In the coming years, we will continue to focus on ensuring that Topdanmark’s technological infrastructure remains customer-centric and aligns with Topdanmark’s ‘digital-first’ strategy. Thanks to our strong collaboration with Topdanmark and the extensive expertise that the NytLand programme represents, we’re delivering a modern platform that will support growth for many years to come«, says Thomas Demant.